BRAND SUMMARY Fredericka was Head of Marketing & Communication in a big French company and as many of us, she used the time spent at home during the pandemic to rethink some things and reset the relation between work and life. She made a simple report: there was no food delivery service in the little … Read More
BRAND SUMMARY When François asked me to design a logo for his new business of wine seller, I was excited to create a new logo and a new typeface but during the process, I also discovered all facets of the creation of a cellar. He took car of the business and I started a graphic … Read More
BRAND SUMMARY I’ve been lucky enough to work with the good people at JSG Technologies to explore ways to improve the identity of the company and creating designs from website to motion designs for the JSG clients. I made friends and I hope some good sh**. BRANDING A LED DISPLAY COMPANY RESPONSIBILITIES Strategy Marketing & … Read More
BRAND SUMMARY One day, I told the President of the club the logo was nothing but sh**. I decided to create a brand new identity. But I didn’t know I was supposed to created everything else. Doesn’t matter, I love it! DESIGNING PROJECTS AND BRANDING A BASKETBALL CLUB RESPONSIBILITIES Strategy Branding Community Management Typography Graphic … Read More
La problématique Une problématique revient souvent et demande à des entreprises de penser leur communication en devant prendre en compte que personne ne comprend ce qu’ils font et personne ne connait les métiers de ces professionnels. Alors, quand il s’agit de changer de logo, on remet toujours à demain car on se dit que l’existant … Read More
La problématiqueFree Handi’se 2016/2017, c’est davantage l’histoire d’un redesign que d’une création de toutes pièces. En effet, j’étais déjà à l’origine de la première version du logo et de la charte graphique. Cette fois-ci, le brief fut un peu différent. L’offre de Free Handi’se s’étant considérablement étoffée, le Trophy étant devenu un rituel fondamental dans … Read More